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Rewired
Eric Lamarre & Kate Smaje & Rodney Zemmel
The McKinsey Guide to Outcompeting in the Age of Digital and AI
What's it about?
Rewired (2023) presents a transformative roadmap crafted by the world's foremost management consultancy. It guides businesses on enhancing customer experiences, streamlining costs, and harnessing the immense potential of digital and AI. Dive in, and position your company for unparalleled long-term success.
About the author
Eric Lamarre spearheads McKinsey Digital in North America, guiding major digital and analytics transformations. Previously overseeing McKinsey Canada's growth, he currently serves on McKinsey’s Shareholders Council and the Montreal Heart Institute Foundation board.
Kate Smaje, the global leader of McKinsey Digital, assists companies in embracing the digital era. Boasting a background in investment banking in London, she also commits her time as a trustee for Tommy’s children's charity.
Rodney Zemmel stands at the forefront of McKinsey Digital, championing digital transformation across industries. Apart from his past roles in McKinsey’s northeast US offices and healthcare practice, he coauthored the pivotal leadership tome Go Long, a work endorsed by top industry figures and providing insights into how renowned CEOs navigate short-term pressures for long-term success.